It’s 10am on Hollywood Blvd. and Spiderman, Marilyn Monroe, Darth Vader and a plethora of other characters outside the Chinese Theatre are already hot, awaiting the early bird tourists to take a snapshot with them for a few bucks. Today though, the cameras are pointed at the road. The whole north side of the boulevard is closed as a line of supercars stretches out into the distance. This is The Bullrun, which according to The London Times, is ‘the world’s most glamorous road rally.’
Sure enough, it is a super sexy affair, and at the center of it all we find one of the world’s fastest growing denim companies – Hudson Jeans about to start the 3000 mile round trip through some of the West Coast’s most spectacular spots. Their team looks, as one would expect, as cool as only a couple of denim mavens could as they are about to embark on the adventure of a lifetime (actually not quite, as they did it the year before, and won it.)
We caught up with Team Hudson and asked them and the other Bullrunners about the most stylish elements of car culture across the ages, and we picked our favorite suggestions to include here…
So if you’re in Los Angeles this Saturday, we’re expecting the Bullrunners (at least most of them) to come back into town. After seven days and 3000 miles, those Hudson boys might not be looking quite so stylish at the finish-line as they were at the start, but they’ll maybe be, or at least feel, little bit more like Steve McQueen.